Association Open Forum

Members Only Web Content - value proposition

  • 1.  Members Only Web Content - value proposition

    Posted 07-30-2015 09:03


    Good morning,

    What are other associations doing regarding members only content versus open access content, on your org's web site?  Have you been trending towards more content that is restricted to members only to emphasize value?  Or going in the other direction by making more free to attract prospects?


    Jennifer Ian, MBA, CAE
    American Thoracic Society
    Dir, Member Services and Chapter Relations
    New York NY

  • 2.  RE: Members Only Web Content - value proposition

    Posted 07-30-2015 10:02
    Great question.  ACG New York in general allows both members and those interested in middle market private capital access to our white papers, blogs and e-newsletters.  We typically video our panels and conferences and in some cases charge a viewing fee for those that did not attend.  We use VOD on Vimeo.

    Robert Blumenfeld
    Executive Director
    ACG New York
    250 Park Avenue, 7th flr
    New York, NY. 10177

    (w) 212-489-8700
    (c) 917-865-8088

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    ACG® New York, Inc. is the premier association in New York for middle market dealmaking professionals: private capital providers (both equity and debt), M&A advisors, corporate executives, accountants, attorneys and other related service providers.  The New York affiliate of the Association for Corporate Growth, ACG New York hosts more than 70 events a year in New York City, Westchester and Long Island attended annually by over 8,000 professionals.