Prof Dev Workshop: Utilizing LinkedIn to Your Organization's Advantage

When:  Feb 26, 2019 from 11:45 AM to 1:00 PM (ET)


Most professionals know the value of having a great personal LinkedIn presence. But LinkedIn’s power to connect professionals goes beyond those individual efforts. These days, organizations of all shapes and sizes can benefit from having a “corporate” presence on that platform.

The good news is that it’s fairly easy to set up a corporate presence on LinkedIn. Whether your organization needs to recruit talent, promote products and services, or show off its thought leadership, LinkedIn Company and Group pages provide valuable opportunities to extend your organization’s digital footprint.

In this lunchtime Professional Development Workshop, you will learn the basics of:

  • Setting up a Company Page
  • Setting up a Group Page
  • Acquiring and Curating Content
  • LinkedIn Page Management Tips
  • LinkedIn Metrics 

Who Should Attend:

If you are responsible for recruiting talent, marketing your organization, corporate communications, membership recruitment and the like, then you will want to be sure to join us for this workshop.


The workshop will be led by Denman Wall, Sr. Director of Interactive Services at Dolci Interactive. The workshop will be introduced by Beverly Daniel, MS, MBA, Career Coach and producer of the Professional Development Workshops.

denman.jpgDenman Wall is Sr. Director of Interactive Services at Dolci Interactive. In his role there, he provides marketing, engagement, and IT services to association and non-profit clients including NYSAE. Prior to joining Dolci Interactive, Denman provided web development, social media, and SEO services to a variety of clients from all sectors. Denman was also Director of New Media at ASME from 2000-2011.

Denman serves as the editor of InView Newsletter, is host of the NYSAE Webinar Series, and presents on technical, publishing, social media, and similar topics at various industry events.


Members Free

Non-Members $25


Register online at:
or call us at: (212) 206-8230

Registration Policy:
Space is limited and will be based on first-come-first-served. There is no fee to attend if you are a NYSAE member.

About: NYSAE's Professional Development Workshops
These informal workshops are highly interactive and designed for you to leave with new skills. It’s also a great way to meet members and guests. This is a brown bag lunch!

NYSAE Professional Development Workshop Series are Developed by:
Beverly R. Daniel, MS, MBA
Career Counseling & Coaching Services
Career Growth Group


International Licensing Industry Merchandisers' Association, Inc.
350 Fifth Avenue | Suite 6410
New York, NY 10118