Get to know the NYSAE Team
Executive Director - Holly Munter Koenig
Holly serves on Kellen’s Executive Committee and is also the Chief People Officer, responsible for the people & culture of Kellen. She is a highly skilled association leader who has spent the last three decades serving in various capacities of association management with a track record of leading high-performing teams and managing complex relationships, trade groups and professional societies. Holly has a long history with NYSAE as an active member, committee member and serving in various leadership roles, including the NYSAE Board of Directors.
Members and Programs Associate - Spencer Boos
Spencer has extensive association experience, as he interned with an association for aging American citizens, serving as both an Administrative Assistant as well as a Member Service Representative. Spencer graduated from Iona University in 2022 after receiving his BA in History and minoring in Political Science. During his time in college, he was a member of Pi Kappa Phi fraternity where he held multiple leadership roles, served as a Resident Assistant, Campus Tour guide, and worked with the Political Science club. Spencer was born on Long Island, where he still currently resides.
Member Communications Coordinator - Kathryn Estrada
Kathryn graduated from James Madison University in 2022 after receiving her BS in Media and Arts Design and minoring in Sociology. During her time in college, she was a member of the Public Relations Student Society of America (PRSSA) and served as their Director for Professional Development as well as a member of the Gamma Phi Beta sorority where she held multiple leadership positions throughout her membership. Kathryn was also heavily involved in client and event management through her positions working in the University Career Center and a Campus Manager for University Tees. Kathryn is located in Washington, DC.
Group Vice President, Shared Services - Kim Chhabria
Kim Chhabria focuses on discovery, development and delivery of marketing and membership initiatives and overall strategies for NYSAE. In addition, sharing best practices and trends to foster growth and creativity. Kim brings significant experience in association marketing and management and has experience in creating and delivering strategies focused on member retention and acquisition, credentialing and educational courses, new product launches, and events.
Associate Account Executive, Marketing & Membership - Maryam Ismael
Maryam has been with Kellen for over 5 years. She has experience in association management, communications, and property management. She graduated from Virginia Tech in Blacksburg, VA with a BS in Communications. Maryam is originally from the D.C. area but relocated to the Atlanta area in 2018.
Association Controller - Matt Kupiec
Matt has extensive accounting and finance experience across several industries. Matt holds his MBA in Finance from Union Graduate College and a BA in Accounting & Management from Hartwick College, both in Upstate NY. Matt has been in the accounting field since college and has held titles as CFO and Director of Accounting. Currently Matt is an Association Controller with Kellen, overseeing the accounting for NYSAE and working closely with the NYSAE team to ensure the accurate and timely completion of financials and guiding the organization to a successful and profitable future.
Meetings Manager - Rebecca Pierucci
Rebecca joined Kellen in 2016 and works with a variety of clients. With over 25 years of meeting experience, Rebecca has executed numerous events ranging from 20 attendees to over 2,000 attendees both domestic and international. She holds a Bachelor’s degree in both Marketing and Management from Augusta University. Based out of the Atlanta office, when she is not producing meetings, she is outside gardening, playing with her dogs, or hanging out with her adult children.
About NYSAE Headquarters
The New York Society of Association Executives (NYSAE) is located in the Washington, DC headquarters of Kellen. Kellen is one of the world's leading providers of association management services helping trade groups and professional societies achieve their missions. NYSAE team members are all employees of Kellen.