November 14, 20198:30 - 10 AM
As an association executive you know that your Association's brand must resonate
with your members. During this entertaining, informative and
thought-provoking talk, hear from Ethan Chazin, organizational culture
transformation coach, why re-branding your Association is a critical survival
strategy for re-connecting with your members, partners, Government
agencies...all stakeholders who engage with your Association. Re-branding
begins with developing a compelling and aspirational Vision statement with an
actionable Mission statement, and includes telling a story around your Association's
history. Further, successfully re-branding your Association demands that your
leadership team address eight fundamental questions about your future
existence.
Speaker: Ethan Chazin
After spending 20+ years in Corporate
America in marketing and product management roles, I had a life-changing
vision. I decided to pursue my passion for helping others by applying my
branding, marketing, and communications expertise with my knowledge of
optimizing peak performance and an almost pathological hatred for
organizational dysfunction and lack of caring.
In
2009 I launched my motivational speaking, executive coaching, business
consulting and employee training and authored the book: “Bulletproof Your Career in Turbulent
Times.”
As the Founder and Chief Motivation Officer
of The Chazin Group LLC,
I am blessed to be able to give motivational talks, deliver training and
professional development programs, provide one-on-one and group-based executive
coaching, strategic consulting, HR, staffing, and recruiting guidance to
benefit start-ups, established firms, non-profits, and NGOs.
Who should attend?
- Communications Directors
- Membership Directors
- Executive Directors / Senior Leaders
Need assistance? Contact our office at info@nysaenet.org or call (212) 297-2197.